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Delivered with a level of passion and soul … Carlos Santana
Today I was having a look around at the various websites of the artists that I like, to see who I thought had the best. One of the best that I had come across was the website of the legendary Latin blues man Carlos Santana. However I use”Latin Blues” lightly as he has an ever evolving sound that can wander into many other genres.
Anyone who has listened to his music will know the visionary type of music that he plays and this is heavily referenced on his website, through the use of eccentric colours, images and patterns. When you first enter the website straight away you can see that the use of media is a very dominant part of the design as it used to convey the artistic personality of Carlos. This is reinforced by the very slight rotation in the background of the website which adds that little extra touch of class.
Santana is not only renowned for his humanitarian work but also is responsible for an incredible project titled “Architects of a new Dawn”. Sounds interesting doesn’t it? Well, the aim or vision of this project is to bring people from all walks of life together to create a new, positive change in our world.
Santana states on the “Architects of a new Dawn” website:
“As the title implies, my vision for AOAND is a multi-tiered media company whose approach to building a new reality for the planet is based on inspiration, creativity, love & forgiveness. This is where my passion lies, and I wish to bring it forth by combining music, sacred thoughts and inspirational media.”
The reason that I bring AOAND up is because you get the impression from his own website that he is very positive and forward thinking man and that if we all participate together we can create something spectacular.
I initially thought of one of my favourite albums by Santana, which is “Supernatural” when I was on the website due to the similar style of cover art used. This album features a lot collaborations with various artists such as Eagle Eye Cherry, Lauryn Hill and Rob Thomas. I especially like the Rob Thomas collaboration which you can view on uTube video below.
I highly recommend checking his website out, I doubt you will be disappointed.